marlboro

dumpfm-homer-Marlboro

by Homer, posted on dump.fm
A few words about this. (Don't want to trowel on the recent-SAIC-grad theory blather but at the same time hate just reblogging "cool pics" without comment.)
Marlboro is an enduring symbol of machismo cool coupled with toxicity and rotting flesh.
The brand is so successful you can literally paint it with a few broad strokes. I like that this image is also a collection of "imaging program" tics and jokes. Ephemeral and cheesy "papyrus" font in place of the manly serif, the brushed grey background that looks like a class picture matte board, the 360 degree drop shadow that flattens the cardboard package to credit card thickness; the gratuitous black border, the white horizontal rule where the fliptop box opens. A love-hate rendering in the best Pop tradition.